About Us
Practical Training. Real Results. Built by a Shooter, for Shooters.
At SureShot, we're all about making firearms training safer, simpler, and more accessible—without the fluff. Founded by Brent Case, a lifelong firearms enthusiast and regular at gun shows across the Midwest, SureShot was born out of a simple idea: what if training at home could be both effective and affordable?
Brent saw firsthand how expensive, time-consuming, and intimidating live fire practice could be—especially for new shooters or those looking to maintain skills without burning through ammo. So, he set out to create a product that worked in the real world—not just in a brochure.
What started as a practical solution for personal training has grown into a reliable system trusted by CPL trainers, first-time gun owners, and experienced marksmen alike. SureShot’s laser training cartridges and electronic targets are easy to use, durable, and designed to help you get better, whether you're drawing from a holster or just starting out.
We're not a giant corporation with layers of marketing speak. We’re a small business that shows up to every event, talks to real customers, and stands behind our products. No gimmicks. No false promises. Just a passion for helping shooters improve—safely and confidently.
Why SureShot?
-
Laser-Focused Training – Dry fire practice without the guesswork. Simple, effective tools that help you train smarter.
-
Built for Everyday Use – Whether it’s five minutes a day or full drills with a shot timer, SureShot fits your lifestyle.
-
Straight from the Show Floor – You’ll find us at gun shows, not hiding behind a screen. We’re here to talk, demonstrate, and listen.
-
No Ammo Needed – Train at home, save money, and stay sharp without ever firing a live round.
Whether you're new to firearms or a seasoned shooter looking to keep your edge, SureShot is here to support your training journey—one dry fire at a time.
Thanks for stopping by, and we hope to see you at a show soon.
– Brent Case
Founder, SureShot